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The Daily Warrior: Smoothie King Develops a New Blend in Sponsorship of the American Cancer Society

Business with a PurposeIngredients for Success

The American Cancer Society (ACS) estimated more than 1.7 million new cancer cases will be diagnosed in 2018. With the purpose of helping to raise awareness of the many people affected by cancer, Smoothie King developed the Daily Warrior. The Daily Warrior is a Wellness Blend that is a vegan-friendly, nutritious, 660-calorie (20 oz.) meal […]

woman walking across bridge drinking smoothie king smoothie

How to Leverage National Brand Momentum on a Local Level

Ingredients for Success

Smoothie King experienced a year of record growth in 2017, signing 24 percent more franchise agreements than in 2016. The smoothie bar franchise entered 2018 more motivated than ever to continue expanding, moving towards 1,000 locations by the end of the year. Ongoing corporate initiatives have helped to foster this momentum, presenting Smoothie King franchisees […]

How Smoothie King Attracted Me with a Better-For-You Franchise Concept

Business with a PurposeIngredients for Success

When Fern Dawkins ordered her first-ever Smoothie King blend 15 years ago, the man behind the counter told her, “This smoothie will change your life.” At the time, Fern had no idea how right he was. She was 19 years old and studying at Emory University in Atlanta, and her dream was law school, not […]

Purpose-Driven Marketing for Our Summer Smoothies

Ingredients for SuccessSetting the Trends

Everything Smoothie King does – from every blend we create to every team member we hire – is for a purpose: inspiring people to live a healthy and active lifestyle. We especially took this purpose to heart as we developed our summer smoothies. This summer, we’ve added whole raspberries to our menu as part of […]

2018 Trends in Fitness and Wellness

Ingredients for SuccessSetting the Trends

Consumer trends are calling for more nutritious food and drink options. This shift has spurred consumer spending, with net sales for natural and organic food, as well as supplements and personal care products, reaching more than $79 billion in 2017, according to Whole Foods Magazine, citing research from Retail Insights. With strong demand for cleaner, […]

Image Describing Smoothie King Franchise Kit

Franchise Kit

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