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Don’t Get Left Out in the Cold: Why Smoothies are in Demand Year Round

Ingredients for SuccessMomentum

It’s a freezing winter day. You come home, shake the snow off your boots and curl up by the fire with a thick blanket, a good book and an ice cold smoothie. If something about this scene doesn’t compute, you’re probably part of the contingent that sees smoothies as summer food. Smoothie King frequently talks […]

smoothie king local store marketing

Road to 1,000 Stores: Smoothie King Milestones

Momentum

Since its establishment in 1973, Smoothie King has evolved in many ways – developing new smoothie blends and ingredients, updating its logo and growing into an international powerhouse. Building an Empire When founder Steve Kuhnau first created Smoothie King, he wanted to provide guests a better-for-you alternative to popular milkshakes. He also searched in vain […]

Ernst & Young Name Smoothie King CEO Wan Kim 2017 Entrepreneur of the Year

Business with a PurposeMomentum

In June, Ernst & Young (EY) announced Wan Kim, CEO of Smoothie King, received the 2017 Entrepreneur of the Year® award. He was selected by an independent panel of judges for the honor in the Consumer Products category in the Gulf Coast Area. EY’s award recognizes entrepreneurs who excel in innovation, financial performance and personal commitment […]

smoothie king national brand

Smoothie King Creates National Exposure for the Franchise Brand

Momentum

After a record-breaking number of store openings in 2016, Smoothie King continues to expand throughout existing and new markets. To support this growth, Smoothie King has increased national marketing initiatives to build brand awareness and propel the brand forward. Smoothie King on Nine National Networks Taking their brand awareness to the next level, Smoothie King […]

smoothie king

Smoothie King to Become Big Brand on Campus

Business with a PurposeMomentum

People everywhere reminisce upon college fondly. A better-for-you snack option on a college campus has the potential to create valuable habits of early adulthood. Smoothie King’s new on-campus initiative is in the beginning stages of creating a beneficial system for existing and new franchisees. The core purpose of the program includes increasing brand awareness on […]

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