Open Accessibility Menu

How This Franchisee Turned His Side Hustle Into Full-Time Entrepreneurship

Author: Smoothie King

Storefront of Smoothie King

After Humza Tanvir graduated from Rutgers University in 2005 with a degree in mechanical engineering, he worked as a computer software consultant for over 15 years.

The constant travel eventually began to take a toll, and he was missing out on the family life that was so important to him. That’s when he decided to switch gears and explore the world of franchising.

Getting Started with the Smoothie King Franchise

Humza’s entrepreneurial journey began when he would travel for his computer software job.

“I would always get smoothies when I was on the road. They’re a convenient option and have all the nutrients I need,” Humza explained.

He became a Smoothie King franchisee primarily because of his love for the product. In 2017, he opened his first Smoothie King location in Marlton, New Jersey. This new venture was originally meant to be a “side hustle” in addition to running his consulting business.

The more he worked with the brand, the more intrigued and invested he became. He went on to open five additional Smoothie King locations in Delran, West Berlin, and Voorhees Township in New Jersey, two in Whitehall and one most recently, in York, Pennsylvania.

Four of these stores were open right in the middle of the pandemic in 2020. While this may seem intimidating to some, COVID-19 was not about to slow him down.

Persevering Through a Global Pandemic

Humza kept a positive attitude throughout last year, bolstered by the fact that he had chosen excellent locations.

“The good news is they all have good visibility, easy access and great neighboring businesses, and those are all very important aspects when starting a business,” he stated.

At the same time, he was quick to adapt his marketing tactics as he navigated the challenges imposed by the pandemic.

He focused his efforts on sampling his products, all while enforcing COVID safety protocols. This included making sure all samples were sealed and carefully handled.

Humza’s favorite part of being a franchisee is getting to help his community.

“Even through the pandemic, the goal was always to keep growing and creating jobs. I want to continue to create opportunities for people,” he explained.

He went on to speak about how many of these positions are first jobs for teenagers. He takes pride in getting to help train them and prepare them for their future careers.

Additionally, he places an emphasis on teamwork and promoting a superb work culture. He likes to promote internally and help others reach their goals, and he credits his area manager with helping him to solidify this healthy work environment.

“It makes me happy to know that even if I can’t be there some days, the business keeps running. It doesn’t miss a beat even without me there,” he pointed out.

Future Plans for Franchise Growth

Humza is eager to continue to help and see others on his team grow and succeed. The best way he can do that is by continuing to promote a healthy product and encourage an active lifestyle in brand new communities.

He spends 80% of his time seeking out new opportunities and is always looking ahead. Growth is at the forefront of his career goals, not only within New Jersey but expanding into Pennsylvania as well.

“When you think about it, all people and businesses can benefit from our products, which is one of the reasons we have such huge potential,” he added. “Living healthy is for everyone”

Want to learn more about how you can grow your own portfolio with Smoothie King? Click here for more information on becoming a franchisee!

Featured Blogs

  • Behind The Scenes: How An Efficient Supply Chain Is Vital To Franchise Growth

    There were many lessons learned amid the pandemic for business owners. One in particular had been a visible issue for years, only exacerbated by COVID’s impact on the workforce – the supply chain. A ...

    Read More
  • Smoothie King Celebrates National Smoothie Day 2022

    Every year, we celebrate National Smoothie Day on June 21 - reflecting on the attributes this wonderful industry has to offer as well as the incredible franchisees and employees that make-up our ...

    Read More
  • How Smoothie King’s Success in 2021 Is Forecasting Future Growth

    The pandemic created a more health conscious consumer, with 59% of people claiming to be more focused on health and wellness since the start of 2020. With this mentality shift, those consumers sought ...

    Read More
View All Posts

Become A Franchise Partner

Drop us a line and explore our franchise opportunities.

* Indicates required fields
  • Please enter your first name.
  • Please enter your last name.
  • Please enter your email address.
    This isn't a valid email address.
  • This isn't a valid phone number.
    Please enter your phone number.
    You entered an invalid number.
  • Please enter your city.
  • Please enter your state / province.
  • Please enter your zip code.
    This isn't a valid zip code.
  • Please enter a selection for how you heard about us.
  • Please enter liquid capital.
  • Please enter your net worth.
See Disclaimer

Ready to Jump Ahead? Fill out our full application if you are ready to get ahead
to become a Smoothie King franchisee!
Fill Out Application